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How Cloud Technology Can Help Your Business Stay Competitive

By: Dataprise

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#1 priority on every executive’s mind is to stay competitive, as an organization’s long-term success hinges on its ability to deliver the best results possible to its consumer base. With the rise of cloud technology, organizations now have an incredibly powerful tool in their wheelhouse that enhances operations. At Dataprise, we know a thing or two about helping businesses leverage different technologies, in this case, cloud infrastructure, to gain a competitive advantage. In this week’s blog article, our experts will explore how exactly cloud technology can be implemented to transform the way businesses operate, innovate, and compete.

Agility and Scalability

Cloud technology can be implemented for your business to quickly adapt to changing market conditions. Let’s face it – with risks and disasters at every turn, it’s paramount that organizations can adapt to changing market conditions and scale up or down as needed. With Cloud-based services, organizations can quickly and easily provision storage, applications on-demand, and computing resources, all without the need for hardware investments. Coincidentally, this leads to the next advantage – cost efficiency.


Traditional on-premises IT infrastructure tends to be expensive to upgrade, maintain, and even acquire. Cloud infrastructure can step in and in most circumstances eliminate the need for upfront capital expenditure. With a pay-as-you-go model, organizations can provision the exact resources needed for use, and not worry about overpaying. This leads to both reduced and predictable IT costs – music to the finance team’s ears.

Enhanced Collaboration and Productivity

A major selling point for prospects who are looking to work with new organizations is how efficient and collaborative is the target business. Cloud technology enables employees to work together and seamlessly access business-critical data from anywhere, anytime, and from any device with an internet connection. If your organization is aiming to stay competitive with its services, cloud technology can offer great advantages if it promotes remote work, flexibility, and even mobility – which are all critical in the modern work environment. Businesses can attract and retain top talent which ultimately will drive consistent and stronger business outcomes.

Top of the Line Security and Data Protection

This is not new if you read our weekly blogs, but data security is now a top concern for businesses of all sizes. With a cloud environment, organizations can implement robust security features to protect confidential data from unauthorized use and other security threats. These include:

Cloud providers such as Dataprise also must comply with industry regulations and compliances – which in turn can assist your organization with any compliances that are implemented for your industry. Cloud migrations can also reduce the risk of data loss due to hardware failures and other unexpected events.

Innovation and Competitive Advantage

Cloud technology enables businesses to leverage analytics and data to gain insights into market trends. With the rapid growth in artificial intelligence (AI) use, organizations can both develop and deploy applications faster with the insights learned. Empowering your organization to stay at the forefront of technological advancements is critical to staying ahead of the curve and being the most attractive option to clients possible.

Organizations are turning to cloud service providers as they are realizing it provides a competitive advantage when winning new businesses. The ability to reduce costs and scale business as needed provides concrete costs of services that your finance team can budget around. Clients are picking organizations to work on that assist with new regulations and compliances, so working with a Managed Service Provider like Dataprise can take IT environments off your internal teams’ plates so they can focus on core business initiatives.

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